The Pre Raphaelite style started in the Mid 1800s. It started by a group of radical painters who mixed Romance, Poetry and Art.
William Morris was a wallpaper and furniture person artist. Also he was was an English textile designer, artist, writer, and libertarian socialist associated with the Pre-Raphaelite Brotherhood.
Liberty London is a shop in London that opened during 1875 selling ornaments, fabrics and objects from Japan and the Far East.
In 1884 Liberty introduced the costume department.
Liberty also created in-house clothing inspired by the orient, Art Nouveau and the Pre Raphealite Artists. This challenged the couture fashions of Paris.
Not before long, the store became the most fashionable place to shop in London!